We often hear about great leaders and what they did and continue to do that makes them so respected. What we seldom ever hear about is what they decided NOT TO DO. In helping private business owners build their company value, I often hear how busy their teams are and how hard they are working. In many cases this is true. But too often these hard working employees are spending energy on things that might have added value months or years earlier, but are no longer delivering the same value. Brave leaders know when and how to identify what their teams are working on and they tackle the tough decisions on what things should stop getting resources so they can be redirected to inititives or activities that will accelerate building company value. As you lead your company, remember that leadership is equally about knowing what to do as it is what not to do. You build long term value in your company by having an equal balance of both.