Alignment around strategic aspects of your business are crucial to building worth ahead of a future company sale
Ask yourself this question – if I asked my key managers individually the following two questions, would their answers be the same which would show we are aligned or would they be different?
- What is our company overall #1 strategic need –
- is it we need more revenue?
- more profit?
- better fulfillment of our product or service?
- or to deliver a better customer experience?
- What are the top 3-5 criteria that our customers use in deciding what vendor to select for our type of product/service? In other words, what 3-5 things must we be able to show a customer we offer before they consider doing business with us?
Don’t underestimate the power of having this discussion with your key managers. If key managers on your team view the answers to these questions differently than you do, that lack of alignment could be impeding your company worth building progress. Are they right, are you right? – what a great discussion to have and determination to make to eliminate worth building barriers and help you achieve a better exit one day.