Accelerate revenue growth to build your company net worth
Preparing to optimize your business for a euphoric company sale one day entails many steps. A key area we work with clients on is building a scalable sales model. But too often we find company owners not giving enough attention to the silent salesperson on their team.
Ask yourself this question – when is the last time we sat together as a team and reviewed/updated the quality and effectiveness of our customer sales proposal document and process? When a customer asks for a price proposal, your team kicks into gear in developing, submitting and following up on that proposal. Once in the hands of your potential customer, the sales proposal is acting as a representative of your company or what we call your silent salesperson. What’s the quality of this representation?
If it’s been a while since you evaluated the effectiveness of your sales proposal process, here is an insightful template (Template for Invigorating Our Sales Proposal Process) for facilitating great questions to discuss with your team. You have visibility on what your sales team is doing, now is a good time to assess the quality of your silent salesperson and any improvements could greatly enable your building of company net worth.
