Orange County, California
Company owners all share a common concern pertaining to today's rapid innovations in technology and what it could mean to their business. For some, this means chasing technologies that they hope will be a silver bullet for building long term value. My advice is don't first think or talk about specific technologies, first think about what your business is trying to accomplish long, mid and short term. Technologies are not the end game, they are simply enablers. They are tools that can help you strengthen your revenues, improve your order fullfillment, enhance your customer experience, or enable all of these. But your thinking and dialog with your team should begin with what your company needs to accomplish and once you have clarity around this, then discuss how available and emerging technologies can enable you.