YOSEMITE associates logo v2

4th Generation Gund Company

October 22, 2026 Wall Street Journal article shared the secret to their success – it’s no secret!

The article highlighted the Gund Company (Manufacturer & Fabricator of Engineered Material Solutions | The Gund Company) and the success they continue to have generation to generation. The author shared the secret formula to Gund’s success. We suggest it’s not a secret. It’s the basics.

It’s not about the secret formula, it’s about the execution that will help you build a company positioned for ongoing generational success or for sale to a third party one day.

Let’s look at Gund’s “secret” to their success:

-     - Create a sense of Mission for all employees

-     - Staff sparingly at all times, drive culture of efficiency and productivity

-     - Team GEMBA walks (cross functional employee teams walk departments suggesting ideas for safety, quality and efficiency improvements)

-     - Employees encouraged and rewarded for sharing ideas for improvement and growth

-     - Under performers are shown the door quickly

-     - Each employee gets a career plan

Folks, there is nothing secret about their approach. They should be applauded for the execution of all the things every other company on this planet can do. If you and your leadership team adopt the formula, I would venture to guess you have a strong company. But if you’re lacking in any of these, then there is room for improvement.

Use time as a friend in building your company worth with a strong team enabling your results. This starts with leadership embracing the responsibility of building such a team. Gund isn’t special in what they are doing, they are special in the fact they are actually doing it!

Use Greenpoint Testing to Achieve Your Desired Exit Valuation

It only takes 106 questions, scanning 10 essential business functions, to stress test your readiness for a successful exit.

However, these questions require thoughtful commitment to achieve your desired exit valuation.

During this up to hour-long online testing, you'll see questions such as the following.

Sample Question 02

After internalizing each question, select among three answer options – Agree, Unsure and Don’t Agree – choosing the answer which best describes you and your business.

Then, complete the Greenpoint questionnaire to unlock your personalized report, which will reveal any gaps in your planning, pointing to the action steps needed to maximize your desired exit valuation.

Format: Digital

Delivery method: Email

Report included: Your Greenpoint results

Stethoscope Frees You to Work On Your Business, Beyond In It

120 questions, scanning 10 essential business functions, free you to work ON your business, rather than solely IN your business.

With each question requiring thoughtful commitment to identify opportunities to further your success.

During this up to hour-long digital Q&A, you'll see questions such as the following:

Sample Question 02

After internalizing each question, select among three answer options – Agree, Unsure and Don’t Agree – choosing the answer which best describes you and your business.

Complete the Stethoscope questionnaire to unlock your personalized report, which will expose gaps [if any] in your planning, and tips for future growth, resulting in action steps needed to maximize your thinking as a business leader.

Format: Digital

Delivery method: Email

Report included: Your Stethoscope results

Be Ready for The Probe of Due Diligence

109 questions, scanning 10 essential due diligence disciplines, to prepare for a roadblock free Probe of your business in anticipation of sale.

And to potentially increase the value of your business by your professional transparency.

With each question requiring thoughtful commitment to identify opportunities to further your success.

During this up to hour-long digital Q&A, you'll see questions such as the following:

Sample Question 02

After internalizing each question, select among three answer options – Agree, Unsure and Don’t Agree – choosing the answer which best describes you and your business.

Complete the Probe Diagnostic Tool questionnaire to unlock your personalized report, which will expose gaps [if any] in your planning for a due diligence Probe, resulting in action steps needed to maximize your readiness when diligence is due.

Format: Digital

Delivery method: Email

Report included: Your Probe results