A new take on strategic planning to help you sell your company
Many businesses struggle doing effective strategic thinking and planning. Our message to company owners and executives is to think about strategic planning as identifying and filling gaps. Gaps that you have between where your company is today and where you want it to be at a future period.
As we close out 2021 and prepare for the new year, here are some strategic questions to discuss with your team. Start your strategic thinking and planning with insightful questions to facilitate productive new dialog.
- Are we clear on what good looks like for our business in the years ahead and what key metrics we will use to measure progress?
- What top financial metrics do we want to achieve in the years ahead, where are these metrics today and what are the gaps?
- What are the top 2 or 3 issues causing these gaps?
- What top non-financial metrics do we want to achieve in the years ahead, where are these metrics today and what are the gaps?
- What are the top 2 or 3 issues causing these gaps?
- What top financial metrics do we want to achieve in the years ahead, where are these metrics today and what are the gaps?
What opportunities do we have in the period ahead to truly stand apart from the competition? What gaps stand between where we are today and executing on this opportunity or opportunities?
Effective strategic planning starts with the first step of asking insightful new questions to facilitate strategic thinking. As you ask new questions and discuss arriving at answers, this then helps you evolve to capturing your ideas in a strategic plan. Talk with your team about the gaps standing between where your business is today and where you want it to be and build the future valuation of your company.