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New Year's Resolution For Building Your Company Worth

Knowing how future acquirers will value your company

If a potential acquirer knocked on your door today and intrigued you enough to open a dialog about a possible sale of your business to them, do you know what the top 10 most important areas of your business that they will do the deepest dive in for determing the value of your business? If yes, well done as this would indicate you've done your homework in years prior and know that you have your strategic priorities right for building company worth. But if you're not comfortable with your answer to this question, then resolve for yourself today that it will become an important priority for you in the new year ahead.

Knowing how to excite future acquirers to want to look at your business for possible acquisition and then also retain their excitement through due diligence (or the proctology exam as I fondly refer to it) is your most important job in building and ultimately delivering an optimal exit valuation for you and your shareholders. You don't want to work on your business for years, only to one day want to exit and present your business to potential acquirers only to then find out what is going to excite them to pay you a premium. If this occurs, it's too late generally to fix the situation and you'll be filled with unncessary regret. 

Knowing where future acquirers will place the greatest value on your business will help you set your strategic priorities to ultimately help you exit for a premium. Check out this brief article and sample template (Article) to help you know how to begin to tackle this critical business need for building company worth.

Use Greenpoint Testing to Achieve Your Desired Exit Valuation

It only takes 106 questions, scanning 10 essential business functions, to stress test your readiness for a successful exit.

However, these questions require thoughtful commitment to achieve your desired exit valuation.

During this up to hour-long online testing, you'll see questions such as the following.

Sample Question 02

After internalizing each question, select among three answer options – Agree, Unsure and Don’t Agree – choosing the answer which best describes you and your business.

Then, complete the Greenpoint questionnaire to unlock your personalized report, which will reveal any gaps in your planning, pointing to the action steps needed to maximize your desired exit valuation.

Format: Digital

Delivery method: Email

Report included: Your Greenpoint results